City Chic is unparalleled in our experience in the plus-size fashion industry. We create a World of Curves where our consumer is not defined by her size. It’s where women who appreciate fit, style and self-assurance can come together to feel seen, heard and celebrated. Our intimate consumer knowledge and deep understanding of her fit needs, enables us to consistently execute fit, styling and experience unlike anyone else.
For over 2 decades, City Chic has become an internationally recognised brand committed to leading a World of Curves. In 2011, we held the first ever plus-size runway at Melbourne Fashion Week and have since paved the way for plus-size fashion in Australia.